Delivering world class investments with world class technology

Delivering world class investments with world class technology

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Article highlights

  • It is one of the first end-to-end digital investment journeys in South African market.
  • On-boarding takes less than 10 minutes.
  • There are no administrative or advice fees and costs are kept especially low by making use of passive investments.

Our new automated online investing platform, My Extraordinary Life has won the 2018 Banker Tech Project of the Year in the category ­Artificial Intelligence and Robotics.

The Banker Tech Projects Awards, backed by Financial Times recognise the best innovation in financial technology from around the world and we are proud to be recognised as a leader in digital innovations that enables our investors to invest with us on their terms, via the channel that suits them.

What is Extraordinary Life?

The automated online investing platform uses sophisticated technology and world-class investment expertise to assist investors in choosing the best investment funds for their individual circumstances.

It is one of the first end-to-end digital investment journeys in South African market that enables an investor to receive investment and tax optimisation advice, on-board him/herself, invest and view their holdings without submitting any paper – all in less than 10 minutes. This also includes digitally setting up retirement plans – a first in South Africa.

How it works

Extraordinary Life takes investors through a simple conversational-style process and provides investors with an investment plan optimised for their objectives in the following scenarios:

  • Saving for retirement and drawing an income from retirement savings
  • Saving for education and withdrawing to cover educational expenses, e.g. a child’s schools fees
  • Saving for a personal goal, e.g. saving for a deposit on a new home.

In addition to a completely frictionless digital experience when investing, investors also have access to a qualified financial advisor to review the platform’s investment recommendations - at no additional cost.

Low on costs, big on tax optimisation

With Extraordinary Life, there are no administrative or advice fees and costs are kept especially low by making use of passive investments. The platform is also unique to most robo-advice platforms in that it does not only take into account investment advice but also incorporates tax optimisation to allow people across the wealth spectrum in South Africa to maximise their savings and investments.

Have you tried Extraordinary Life? Use our award-winning investment platform to help you invest in the fund that best suits YOU – click here.